GUTMANN wins German Brand Award
The German Brand Award is one of the most important prizes for successful brand management in Germany - around 1,200 entries from 19 countries make it internationally popular. Companies, agencies, service providers and marketing specialists as well as non-commercial and governmental organizations from all industries worldwide can participate in the competition.
Award for successful brand management in two categories
At this year's awards ceremony, we had the pleasure of receiving two awards with our application for tuulo: In addition to the "Winner" award in the category "Excellent Brands - Service Brand of the Year", the jury also gave us a "Special Mention" in the category "Excellent Brands - Digital Service Portals & Platforms".
tuulo - an all-round positive brand experience
Among other things, the jury was impressed by the many possibilities that GUTMANN's digital tool tuulo opens up for window fabricators and traders: These include faster ordering processes, configuration of products entirely without consultation, calculation aids, reordering via scan function, automatic recognition of incorrect entries, and the possibilities for use while on the move - on the construction site as well as on vacation. In this way, tuulo creates an all-round positive brand experience when planning, designing, ordering, assembling and working.
The award ceremony of the German Brand Award 2023 and the German Brand Convention took place in Berlin in mid-June - a great confirmation for GUTMANN to have created a real benefit for the industry with tuulo.